Tag Archives: goods/services

More Work for Mother

More Work for Mother: the Ironies of American Housework © 1985 Ruth Cowan            288 pages        Throughout the 20thcentury,  households were transformed by a new abundance of labor-saving devices, from washing machines to toaster ovens, and processed … Continue reading →

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Why We Buy

Why We Buy: The Science of Shopping© 1997, 2008 Paco UnderhillSimon and Schuster320 pages No book on marketing, Why We Buy is an introduction to the novel field of retail anthropology. Young Paco Underhill was once an urban studies student assigned … Continue reading →

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The Call of the Mall

Call of the Mall: the Geography of Shopping© 2005 Paco Underbill240 pages Paco Underhill wants to take a little walk with you through the local mall, to see it with his eyes- the eyes of  a “retail anthropologist” and marketing … Continue reading →

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The Box

The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger© 2006 Marc Levinson376 pages It’s not every day an invention completely revolutionizes its industry, let alone the world. And yet that’s what the shipping container, … Continue reading →

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Free to Choose, Born to Buy (and Left to Die)

In the past two weeks I’ve been reading a series of books which connected together despite being on disparate subjects. Milton Friedman’s Free to Choose, published in the 1970s, argues for a completely free market — that is, one with … Continue reading →

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Satisfaction Guaranteed

Satisfaction Guaranteed: the Making of the American Mass Market© 2004 Susan Strasser348 pages America was born of the frontier, its citizens people who by necessity often manufactured their own household requirements.  This was the case throughout most of the 19th … Continue reading →

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Brand Failures

Brand Failures: the Truth about the 100 Greatest Branding Mistakes of All Time © 2003 Matt Haig 310 pages         What helps a brand succeed – or makes it fail? Brand Failures attempts to divine out the … Continue reading →

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Salt, Sugar, Fat

Salt, Sugar, Fat: How the Food Giants Hooked Us© 2013 Michael Moss480 pages Between the fresh produce, meat, and dairy sections that ring the perimeter of the average supermarket,  millions of unique foodstuffs are offered and advertised. But their apparent … Continue reading →

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The Long Emergency

The Long Emergency: Surviving the End of Oil, Climate Change, and Other Converging Catastrophes of the Twenty-First Century© 2005 James Howard Kunstler336 pages Well, we’re in for it. Such is the lesson of The Long Emergency, which predicts that the … Continue reading →

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Rising Powers, Shrinking Planet

Rising Powers, Shrinking Planet352 pages© 2008 Michael T. Klare For much of the 20th century, a handful of industrialized countries enjoyed access to a seemingly infinite supply of oil. But a century of economic progress has seen global demand for … Continue reading →

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