Tag Archives: goods/services

The Box

The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger© 2006 Marc Levinson376 pages It’s not every day an invention completely revolutionizes its industry, let alone the world. And yet that’s what the shipping container, … Continue reading

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Free to Choose, Born to Buy (and Left to Die)

In the past two weeks I’ve been reading a series of books which connected together despite being on disparate subjects. Milton Friedman’s Free to Choose, published in the 1970s, argues for a completely free market — that is, one with … Continue reading

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Satisfaction Guaranteed

Satisfaction Guaranteed: the Making of the American Mass Market© 2004 Susan Strasser348 pages America was born of the frontier, its citizens people who by necessity often manufactured their own household requirements.  This was the case throughout most of the 19th … Continue reading

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Brand Failures

Brand Failures: the Truth about the 100 Greatest Branding Mistakes of All Time © 2003 Matt Haig 310 pages         What helps a brand succeed – or makes it fail? Brand Failures attempts to divine out the … Continue reading

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Salt, Sugar, Fat

Salt, Sugar, Fat: How the Food Giants Hooked Us© 2013 Michael Moss480 pages Between the fresh produce, meat, and dairy sections that ring the perimeter of the average supermarket,  millions of unique foodstuffs are offered and advertised. But their apparent … Continue reading

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The Long Emergency

The Long Emergency: Surviving the End of Oil, Climate Change, and Other Converging Catastrophes of the Twenty-First Century© 2005 James Howard Kunstler336 pages Well, we’re in for it. Such is the lesson of The Long Emergency, which predicts that the … Continue reading

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Rising Powers, Shrinking Planet

Rising Powers, Shrinking Planet352 pages© 2008 Michael T. Klare For much of the 20th century, a handful of industrialized countries enjoyed access to a seemingly infinite supply of oil. But a century of economic progress has seen global demand for … Continue reading

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Waiting on a Train

Waiting on a Train: the Embattled Future of Passenger Rail Service© 2009 James McCommons304 pages You leave the Pennsylvania Station ’bout a quarter to four, Read a magazine and then you’re in Baltimore! Dinner in the diner, nothing could be … Continue reading

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The Great Railroad Revolution

The Great Railroad Revolution: A History of Trains in America© 2012 Christian Wolmar448 pages The United States’ history is one written with novelty: born in the dawn of the industrial age,  America was a blank slate for technologies with the … Continue reading

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1493

1493: Uncovering the New World that Columbus Created© 2011 Charles C. Mann690 pages Although Christopher Columbus’s reputation as an intrepid explorer doesn’t withstand historical scrutiny,  Charles C. Mann believes Columbus has a legacy still worth honoring. No, he didn’t prove … Continue reading

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