“It takes a lot of sand to wear this costume, which is 80 per cent cellophane. The other 10 percent is bathing suit. It’s the newest fad at Malibu beach, playspot of the Hollywood film colony. June Clyde is shown here is a cellophane wrapper keeping her schoolgirl complexion nice and fresh. Under the cellophane, so they say, the skin receives all the benefits of ultra-violent sun, producing tan without sunburn. Save the surface and you save all!”
From an April 1932 newspaper.